2012 Student Conference

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2012 AAF-Houston Student Competition & Conference

November 2-3 at the Houston Marriot West Loop. Registration is $85 and due by October 19.


Bring your portfolio, résumé and laptop!



Registration Form
Participants Form
Student Waiver

 

Friday, November 2, it's on!

How the competition works:
Upon arrival, you will be separated from your college groups. Then, you’ll be placed into new teams of 10-12 with students from more than 20 universities across Arkansas, Louisiana, Oklahoma and Texas.

Our corporate sponsor will provide the assignment and your team will be taken to a local agency, design firm or in-house marketing department to concept out your campaign — but the work is all up to you!

You’ll have eight hours (yes, eight) to fulfill the challenge, which entails submitting a creative solution, along with marketing and media plans and a video of your presentation in time for judging that evening.

The judges will announce the finalists and winning teams on Saturday.

Besides getting great, real-world experience before you graduate, here’s what you’ll learn:

  1. Teamwork (with absolute strangers)
  2. Working under short deadlines (as if there are other kinds)
  3. Industry trends from professionals (who can’t help you create your solution)
  4. How to network with professionals (bring your résumé and portfolio for job opportunities)



Event Schedule

Friday, 11/2              8:00am                                 Registration/Continental breakfast
                                8:30am                                 Conference begins
                                9:30am                                 Students depart for host companies
                                9:45am                                 Professors gather, depart for tour
                                6:30pm                                 Students return from host companies
                                6:30pm                                 Student social hour - Marquis Ballroom
                                7:00pm                                 "Cannes Deux" a summary of the
                                                                               Cannes Advertising Festival Lion winners  
                                7:00pm                                 Professors dinner/Judging begins

Saturday, 11/3                
                                8:30am                                 Résumé/Portfolio review - Marquis Ballroom
                                9:30am                                 "How to Survive NSAC" - Marquis Ballroom          
                                10:00am                               Brunch
                                10:30am                               "How Much Do You Want It" Panel discussion
                                11:30am                               Awards ceremony

Registration:

Registration is $85 a head and due Friday, October 19. (This includes breakfast and brunch on Friday and Saturday, respectively.)

Late registrations will be accepted through Friday, October 26, but it’ll cost you $95. (Hey, we have to eat, too.)

Professors, after students register, it’s your responsibility to secure your school’s spot. Send us a list of everyone coming, along with their release forms and one university or ad club check. If you prefer to pay by credit card, please call our office. Fees are nonrefundable, but they are transferable.

                American Advertising Federation Houston
                P.O. Box 27592
                Houston, Texas 77227-7592
                (713) 237-9999


Hotel:

The conference will be held at the Marriott West Loop (by the Galleria).
                Marriott Houston West Loop
                1750 West Loop South
                Houston, Texas 77027 USA
                Phone: 1-713-960-0111
                Toll-free: 1-900-613-3982

                Mention you are with the Student Conference for group rates.
                Click here to make hotel reservations.


Portfolio & Résumé Review

Having a killer book will help you stand out and get ahead. But how do you know what to include? Bring your portfolio and/or résumé to the conference, network with Houston’s advertising community and let the experts help you refine them.

Seminars

Need to sharpen your industry knowledge? As luck will have it, advertising professionals will be here Saturday to answer your questions about the ins and outs of agency life, and discuss the job responsibilities and skill sets required to succeed at various positions.

Professors Tour & Dinner

While your students are enduring eight hours of fierce competition, you’re invited to an agency/media facility tour where you’ll see the latest tools being used in today’s advertising and marketing community.