Dave started his advertising career ten years ago as a copywriter at CP+B where he produced work for MINI Cooper, Molson, and IKEA. In 2003, he was promoted to creative director on Coca-Cola Zero, where he helped engineer the Coca-Cola company's most successful new product launch in more than 20 years. Today, Schiff oversees all of the agency’s work for Coke Zero and Under Armour as executive creative director.
In his tenure at CP+B, Schiff has pulled double duty on several agency projects, providing creative direction while also appearing as talent. His Detroit-to-DC journey on an electric motorcycle was the subject of the highly successful Shocking Barack viral campaign for Oregon-based EV manufacturer, BRAMMO. Dave was also both the host and creative director of Mr. Internet, a :30-minute TV show produced in-house by CP+B for the Plum network.