2012 AAF-Houston Student Competition & Conference
November 2-3 at the Houston Marriot West Loop. Registration is $85 and due by October 19.
Bring your portfolio, résumé and laptop!
Friday, November 2, it's on!
How the competition works:
Upon arrival, you will be sepearated from your college groups. Then, you’ll be placed into new teams of 10-12 with students from more than 20 universities across Arkansas, Louisiana, Oklahoma and Texas.
Our corporate sponsor will provide the assignment and your team will be taken to a local agency, design firm or in-house marketing department to concept out your campaign — but the work is all up to you!
You’ll have eight hours (yes, eight) to fulfill the challenge, which entails submitting a creative solution, along with marketing and media plans and a video of your presentation in time for judging that evening.
The judges will announce the finalists and winning teams on Saturday.
Besides getting great, real-world experience before you graduate, here’s what you’ll learn:
1. Teamwork (with absolute strangers)
2. Working under short deadlines (as if there are other kinds)
3. Industry trends from professionals (who can’t help you create your solution)
4. How to network with professionals (bring your résumé and portfolio for job opportunities)
Friday, 11/2 8:00am Registration/Continental breakfast
8:30am Conference begins
9:30am Students depart for host companies
9:45am Professors gather, depart for tour
6:30pm Students return from host companies
6:30pm Student social hour - Marquis Ballroom
7:00pm "Cannes Deux" a summary of the
Cannes Advertising Festival Lion winners
7:00pm Professors dinner/Judging begins
8:30am Résumé/Portfolio review - Marquis Ballroom
9:30am "How to Survive NSAC" - Marquis Ballroom
10:30am "How Much Do You Want It" Panel discussion
11:30am Awards ceremony
Registration is $85 a head and due Friday, October 19. (This includes breakfast and brunch on Friday and Saturday, respectively.)
Late registrations will be accepted through Friday, October 26, but it’ll cost you $95. (Hey, we have to eat, too.)
Professors, after students register, it’s your responsibility to secure your school’s spot. Send us a list of everyone coming, along with their release forms and one university or ad club check. If you prefer to pay by credit card, please call our office. Fees are nonrefundable, but they are transferable.
American Advertising Federation Houston
P.O. Box 27592
Houston, Texas 77227-7592
The conference will be held at the Marriott West Loop (by the Galleria).
Marriott Houston West Loop
1750 West Loop South
Houston, Texas 77027 USA
Mention you are with the Student Conference for group rates.
Portfolio & Résumé Review
Having a killer book will help you stand out and get ahead. But how do you know what to include? Bring your portfolio and/or résumé to the conference, network with Houston’s advertising community and let the experts help you refine them.
Need to sharpen your industry knowledge? As luck will have it, advertising professionals will be here Saturday to answer your questions about the ins and outs of agency life, and discuss the job responsibilities and skill sets required to succeed at various positions.
Professors Tour & Dinner
While your students are enduring eight hours of fierce competition, you’re invited to an agency/media facility tour where you’ll see the latest tools being used in today’s advertising and marketing community.