Mobile Marketing: A Looming ROI Juggernaut

Mobile marketing is one of the fastest growing and most targetable advertising tools at your disposal.  Asian and European advertisters have already integrated the technology into their marketing arsenals, and with nearly 210 million mobile phone users in the United States, we’re not far behind.  Vui Le will elaborate on the possibilities of this looming phenom at the February 21st HAF luncheon.  You’ll never look at your mobile phone the same way again. 



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Vuico is a global, wireless software company providing data connectivity for mobile users including Mobile Messaging, Mobile Video, Mobile Entertainment and Mobile Office.  http://www.vuico.com/



Speaker: Vui Le
Speaker Vui Le
Co-founder, President and CEO Vuico, Inc. Vui Le has 20+ years of experience in the IT, telecom and wireless industries with a focus on technology and business development.  He has extensive experience in developing marketing strategies, programs and deployment plans for global, national and regional companies and in creating marketing ...

Co-founder, President and CEO
Vuico, Inc.

Vui
Le has 20+ years of experience in the IT, telecom and wireless
industries with a focus on technology and business development.  He has
extensive experience in developing marketing strategies, programs and
deployment plans for global, national and regional companies and in
creating marketing initiatives for advanced technology solutions.  Most
recently, Vui co-founded Vuico and has expanded the market for Vuico''s
products in Asia by establishing an international business unit called
Vuico Asia-Pacific based in Tokyo, with outsourcing services from
Vietnam.  Under his leadership, Vuico has become one of the most
innovative wireless technology companies in the US for mobile
client-server technology and mobile video applications.  The company
now offers the most advanced end-to-end mobile video solutions in the
industry including mobile broadcasting, mobile video on-demand and live
mobile web-cast.



Prior
to Vuico, Vui was Vice President of Solutions Marketing and Strategic
Alliances for epicRealm Inc., where he managed worldwide marketing
campaigns and initiatives. Further, he was a Senior Manager for the
Service Provider Business Unit of Compaq and also researched,
published, and lectured on Compaq AppNote and Toolkit Applications.  He
built and managed Compaq International Manufacturing Network covering
Houston, Singapore, Scotland, and Japan. As Senior Sales Engineer for
U.S. Robotics, he organized their first office in Houston. He also
established the Novell office in Houston and taught numerous seminars
on networking technologies and Novell products and services.




Vui received his BS in Nuclear Engineering from Texas A&M University.




To view the slides for Vui''s presentation, please click this PowerPoint link below:




 Vuico Mobile Marketing 022107.ppt    6431.744 KB (6431744 bytes)








Full Description
Organizer Ashley Pavlic

When?

Wed, Feb. 21, 2007
11:30 a.m. - 1 p.m.
(GMT-0500) US/Central

Where?

Junior League
1811 Briar Oaks Lane
Houston 77027