Help the AAF Collect 5,000 New Books for Children
27 - November 18
In the spirit of its commitment to
education, the American Advertising Federation will hold a three-week
nationwide book drive to promote literacy among disadvantaged children
and youth. The drive will be held in conjunction with the Books for
Kids Foundation. The new public service project demonstrates the
advertising industry's comprehensive understanding of corporate
responsibility and the value and vital importance of education.
Visit www.aaf.org/books for more
The AAF is asking members from its
college chapters, club and corporate organizations and companies to
donate new children's books in the category of kindergarten through
third grade. Books in Spanish are also encouraged.
The AAF's goal is 5,000 new books
to be collected from October 27 to November 18, 2008. Donations will
be accepted from either individual AAF members or as part of a group
donation from a club, college chapter or member company.
out how to participate at www.aaf.org/books.
"There is no better tool than a
book. It can pry open the locks of poverty and hopelessness and make
way for dreams that take hold." Marian Wright Edelman, Founder &
President, The Children's Defense Fund
1101 Vermont Avenue NW, Suite 500 | Washington, DC 20005
(202) 898-0089 | Fax: (202) 898-0159 | www.aaf.org