The 411 on Social Media by Tom Martin, 2009-09-16


Are you feeling like you should know about social media but just don't have the time to learn it? Or worse, do you feel like you're so far behind you can never catch up?

Tom Martin, President of Zehnder Communications, and head social media guy, gives you the 411 on Social Media. He discusses the most current stats and facts regarding social media usage and market size, key rules of successful social media programs and real world examples of successful social media campaigns/tactics

Tom is a frequent speaker on Social Media topics, blogs at Positive Disruption - tommartin.typepad.com and is a regular contributor to Ad Age’s Small Agency Diary, where he discusses how technology is forcibly disrupting today’s agency world.

Tom's AAF-Houston presentation slide deck is available at slideshare.net/TomMartin/houston-aaf-presentation